Just sold postcards are an excellent way for real estate agents to generate leads and get people interested in your properties. They’re also an effective way to boost the traffic you receive on your website by encouraging people to visit your site and find out more information about your business.
But how do you create a great just sold postcard? What should it include?
In this article, we’ll walk you through the process of creating real estate just sold postcards that will help you sell more homes.
Use High-Quality Images
One thing that makes an effective real estate just sold postcard is high-quality images of the house itself. These should be professionally done photos with clear, crisp images that show off your listing’s best features. Use as many different angles as possible so buyers will get a complete sense of what’s available in your home without going inside themselves. The more attractive your listing appears on paper, the more likely it will sell quickly.
Include a Client Testimonial
Your clients are your best resource when it comes to marketing your business. They’ve already experienced the quality of service you provide, so they’re more likely than anyone else to give you a referral or spread the word about your services to friends and family members who may be looking for a realtor.
Use a Strong Call-to-Action
If you don’t have one, then create one. A call-to-action is an essential part of any marketing piece. It gets people to take action and visit your website or contact you for more information. So make sure you have one on your postcard. You can use words like “visit our website,” “schedule a showing,” or even “contact us.”
Make Them Specific and Targeted
If you are mailing out real estate postcards, you must have a clear understanding of who your target audience is and how best to communicate with them.
For example: If you’re selling a home in a neighborhood with predominantly elderly residents, then it makes sense for your mailer to include photos of other homes sold nearby in recent years. If most of your neighbors are young families, then images of children playing in parks or riding bikes might be more effective than photos of trees and flowers.
Use Different Fonts and Colors
You should have a variety of colors and fonts available at your disposal to choose which ones work best with each photo or design element on the postcard. It’s also essential to ensure that all fonts used are legible from afar (not too small or too thick).
The Final Word
Real estate agents can easily create postcards to promote the sale of a property. The best real estate agents do this consistently.
This is a great way to get your name and build your brand. The more people you reach out to, the more leads you will generate. And if you’re looking for new ways to market your business, why not try something different?